Diversification is key to effective marketing Multiple Methods, Multiple Times, Multiple Ways: When ever you go to a store, you tend to trust the “name” brand company more than the store brand, or a brand new to you. Want to know why? Marketing! Like everything we see in life we Read more…
Different than the rest: Direct Mail Direct Mail can be anything mailed to a prospect inquiring from them about the purchase of their property. Often sent in letter or postcard form Direct Mail continues to be one of the top performing channels for contacting sellers. Provide a more personal touch, Read more…
Direct Mail Best Practices Postcards and handwritten letters are an excellent way to reach motivated sellers and increase your inbound leads. You send out mailers to your prospects once a month, and simply wait for the calls to come in. This allows you to spend time on driving other parts Read more…
Calculating Cash Flow + Cash on Cash Return Put simply, cash flow on a rental property is the income generated from the rent, minus expenses and taxes associated with the property. If you did your numbers right, this should be a positive number. This is your cash flow. Cash on Read more…
What to expect when marketing directly to sellers? Expect competition. Be consistent. Don’t give up early. Conversion = timing + opportunity. You’ll deal with angry and upset people, sad people, desperate people, and everything in between. Be patient, calm, and willing to hear them out. Oftentimes sellers are in tough Read more…